SEO

Overview

Search visibility work across the sites and systems I build — technical SEO, on-page optimization and structured data, using GA4, Google Search Console, Rank Math and Yoast depending on the platform.

Challenge

Most sites treat SEO as a final checklist item instead of a foundation, which shows up as slow pages, missing structured data and generic metadata that search engines can't parse well.

Approach

I build SEO in from day one — real per-page metadata, JSON-LD structured data, sitemaps and page-speed discipline — then maintain it with Google Search Console data once a site is live.

• Technical SEO built in from day one, not added later
• Structured data (JSON-LD) across every project
• Ongoing optimization using real search data

Results

Improved search visibility and organic traffic for the sites and businesses I support.